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Poplar Creek Installs ProLink ProStar GPS To Enhance Golfer Experience And Deliver Advertising Revenues

The 18th hole and clubhouse at the Poplar Creek golf course.
by Staff Writers
Chandler AZ (SPX) Jul 25, 2007
ProLink Solutions, a wholly-owned subsidiary of ProLink Holdings, has announced that Poplar Creek Country Club (Hoffman Estates, Ill.) now features the ProLink Solutions ProStar GPS system used at many of the world's most famous golf courses, and plans to participate in ProLink's exclusive national advertising opportunity. A popular public-access course in suburban northwest Chicago, Poplar Creek challenges golfers with water in play on 14 holes alongside 61 bunkers.

Highlights on the 6,321-yard, par-70 layout include the daunting eighth hole, a 201-yard par 3 playing downhill, over water, to a multi-tiered green.

Built in 1972 by designers Ken Killian and Dick Nugent, Poplar Creek plays to a stout USGA Slope rating of 133 from the back tees. Poplar Creek, which is owned and operated by the Hoffman Estates Park District, previously featured ProLink's GameStar system.

"As an agency and as a golf course, we look for ways to differentiate our facilities from the competition," said Tony LaFrenere, Deputy Director of the Hoffman Estates Park District. "ProLink has been a fantastic partner in enabling us to do this through their ProStar system's numerous enhancements.

"The live leaderboard feature has been immensely popular with our outing coordinators and now with the integration of ScoreCast tournament software, it's even easier for the staff to manage our numerous outside events. From a business standpoint, ProLink GPS drives a number of revenue streams while the advertising program significantly offsets the system costs."

Poplar Creek joins numerous Illinois courses in featuring ProLink GPS, including the Glen Club (Glenview), RedTail Golf Club (Village of Lakewood) and The Rail Golf Course (Springfield).

"Poplar Creek is an outstanding facility in one of America's great golf regions, and we're proud to provide the course's GPS solutions," says Lawrence D. Bain, CEO of ProLink Solutions. "Courses in markets large and small realize significant returns when investing in the ProLink system, while the addition of properties such as Poplar Creek enhances the value proposition to our advertising partners."

With ProLink's patented, 10.4" high-resolution color screen -- the industry's largest -- Poplar Creek's cart-mounted units display dynamic, easy-to-read graphics including distances to the pin and hazards, pro tips, pace-of-play timer and radial arc for cart-path-only holes. Golfers at Poplar Creek will also be able to order food and beverage items with a touch of a button on the ProLink screen.

The Hoffman Estates Park District was recently named one of four finalists in its population category for the prestigious National Gold Medal Award for Excellence in Park and Recreation Management. The Park District seeks to enhance the quality of life for Hoffman Estates residents and guests by providing first-class parks, facilities, programs and services.

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First Lockheed Martin-Built GPS Satellite Marks 10 Years In Service
King Of Prussia PA (SPX) Jul 25, 2007
The first U.S. Air Force Global Positioning System Block IIR (GPS IIR) satellite, built by a team led by Lockheed Martin, has surpassed its 10-year design life of on-orbit service, providing the U.S. military and civil users world-wide with highly accurate navigation capabilities since 1997. Launched from Cape Canaveral on July 23, 1997, the first GPS IIR satellite is one of 30 operational GPS satellites currently on orbit.







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