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Clear Channel Radio's Total Traffic Network Expands Relationship With Mio Technology
San Antonio TX (SPX) Jun 20, 2008 Clear Channel Radio's Total Traffic Network (CCTTN) has announced that it has expanded its relationship with Mio Technology, a leading worldwide supplier of personal GPS navigation devices, for an additional two years. Under the agreement, CCTTN will provide reliable, real-time traffic data to Mio personal navigation devices. Additionally, Mio will be supporting their new products with an advertising schedule on Clear Channel Radio stations. "When we first chose Clear Channel's Total Traffic Network as our provider of real-time traffic, we looked for a service that could provide accurate, up-to-date information," said Kiyoshi Hamai, Senior Director of Sales and Product Management Mio Technology for North America. "The service has exceeded our expectations and we have seen a 512% explosion in growth from 2006 to 2007 in the number of personal navigation devices and are number four in both market share per units and in total dollar volume. We know our customers are happy, which is why we are extending our current relationship." "Using a network of reporters, traffic cameras, imbedded speed sensors, police scanners, and mobile reporters that compile real-time traffic, we control all of our content with strict operational processes to ensure the greatest real-time traffic service possible," said Jeff Littlejohn, Executive Vice President of Distribution Development for Clear Channel Radio. "We value our relationship with Mio and are thrilled to be working with them into the future." Mio Technology will include either one year or lifetime traffic subscriptions with all of their traffic enabled products. In March, Mio announced a host of new devices that were the first set of technology products to incorporate software developed internally, using design content proficiencies from the recently-acquired Navman. Emphasizing straightforward navigation at an affordable cost, they included Mio Moov200, 210, 300, and 310. These products are being advertised on Clear Channel Radio stations in thirteen markets, which also include traffic sponsorships, online digital schedules, and sponsorship opportunities for CCR station promotions in various markets. The spots will run through August of this year and then into the holiday season. Clear Channel Radio's Total Traffic Network will be available for all Mio navigation products in the same 80 North American markets in which it provides real-time traffic information for a breadth of consumer electronics devices and for in-car navigation devices in select BMW, MINI USA, and Volvo models. The company also supplies traffic content to media outlets such as Citadel Broadcasting, Univision, Fox Interactive Media, and others. Related Links Clear Channel's Total Traffic Network GPS Applications, Technology and Suppliers
Keep Your GPS Safe From Criminals With Secure-It's Beach Safe
East Longmeadow MA (SPX) Jun 19, 2008Who hasn't gone to the beach, stuffed their wallet into an old sneaker and taken off for a walk? Who hasn't left their iPod, car keys, or electronic games under a t-shirt and asked a complete stranger to keep an eye on things while they play in the surf? What can be riskier than that? Not much. |
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