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modu And Tele Atlas Join Forces To Combine Mobile Connectivity And Personal Nav Content

The modu concept redefines the mobile market and opens it up to major consumer electronic players in a new and innovative way.
by Staff Writers
Kfar Sava, Israel (SPX) Feb 15, 2008
modu and Tele Atlas have forged an alliance to support the development of modu-enhanced GPS products, adding mobile voice and data capabilities to personal navigation devices. The announcement was made at the Mobile World Congress, taking place in Barcelona, Spain.

modu has develop the world's first modular mobile phone, supported by a variety of ecosystem partners. At the heart of the ecosystem is modu - a tiny, sleek mobile phone that is fully functional and easy to use. modu can be slipped into a wide variety of modu jackets - stylishly designed phone enclosures and modu mates - modu-enabled consumer electronic products. modu's ecosystem offers boundless possibilities in a simple and affordable way.

modu mates can function as standalone devices, so that when the modu is inserted into the device, the modu mate gains mobile voice and data connectivity and inherits a variety of other features, creating an exciting new experience for the consumer.

modu mates will include consumer electronics products such as DECT phones, digital picture frames, alarm clocks, boom boxes, photo printers, digital cameras, personal media players, personal navigation devices, built-In car infotainment systems and ultra-mobile PCs.

The modu concept redefines the mobile market and opens it up to major consumer electronic players in a new and innovative way.

Jacob Shama, VP Value Added Products, modu, said: "The partnership between modu and Tele Atlas makes perfect sense as personal navigation content is, by its very nature, a mobile experience that will benefit from being part of the wider modu ecosystem.

"Tele Atlas is among the first of many content providers that modu will work with to develop modu mates and generate innovative solutions that address consumers' needs."

Lionel Maestri, Senior Director Regional Sales EMEA, Tele Atlas, said: "We are very pleased to engage with modu as we appreciate fully the innovation and capabilities they will bring to our customers, boosting location based services and regular updates right into the hands of personal navigation device users."

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GPS spreading from cars to mobile phones
Barcelona, Spain (AFP) Feb 14, 2008
After replacing paper maps for millions of drivers, GPS technology is now being put into mobile phones and was one of the most-hyped developments at this week's Mobile World Congress.

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